Marketing your home is the key to generating the right buyer at the right price. Due to our life-long experience here in San Luis Obispo County, we know what attract buyers. Plus we use all the marketing tools available to us including:
- Our own website
- Homes.com, Zillow and Trulia websites
- Email campaigns to our proprietary list of buyers
- Social media posts that are targeted according to your most likely buyer profile
- Printed marketing materials including fliers and postcards.
In addition to easing the process of selling a home, including staging and escrow, we have the experience and tools to assure you get maximum exposure to your prospective buyers.
Naturally, you want your home to be at its best when people are viewing it. There are lots of tricks that we know from years of experience. If you’ve moved already, and the house is vacant, it simply won’t show as well. Creating a specific atmosphere through “staging” helps move houses faster. Here are a few photos of a condo we recently staged:
Not every agent takes the time to hold open houses. We do! It’s important to allow open days when people can come through to see your home. We’ve experienced cases when someone who walks through immediately makes an offer. We will work with you to assure your home looks great and will be seen by as many people as possible. We boost posts on social media and make sure that all the major social media platforms announce your open house.
Our listings are not just on on own website, but they also appear on Homes.com, Zillow and Trulia. We generate maximum exposure for you through these large listing services. Plus we post regularly on Facebook, Instagram and Twitter.
In addition to webpages, we send out emails each week featuring a property for sale. Your home will be sent out to our private list of buyers, which continually grows, in addition to being featured on our website and on Homes.com, Zillow and Trulia.
Yes, there are still print marketing avenues that are used in the digital age. And we make sure that fliers are available for prospective buyers and people who may just be looking. Plus we send out postcards. You never know when someone may see just the right picture to attract them to see your home and make an offer.
What is the Multiple Listing Service (MLS), and why is it important? Part of the MLS service is to assure that all the data on your home appears in the maximum number of places possible. It’s where your house is listed, keeping the data consistent from one appearance to the next. MLSs provide a number of services to us as a broker, and we assure you that your home will be well represented.